Strategic Build

“I have clarity and leads converting from my site”

Katie Woods

Breathwork practitioner and separation coach

Where Katie was.

Katie is a separation and divorce coach and teacher with enormous empathy and a real desire to help others. She'd recently added breathwork accreditation after a deeply transformational experience, and wanted to bring these different sides of her work together.

What we did.

We explored Katie's story and areas of expertise to shape them into a logical, connected offer. That became a full new brand and a website for her one-to-one and group breathwork and coaching work.

Claire strategically oversaw a photoshoot so the photography carried the right messages and reflected Katie's brand. We also created two distinct lead magnets - one for coaching clients and one for breathwork - to help the website generate and nurture enquiries across both areas.

What shifted.

Katie's work could sit together under one coherent brand, while still giving people a clear route to the support they were looking for. Her photography, positioning and website all worked towards the same story.

What changed.

Katie now has a cohesive brand and website she can proudly use to promote both her coaching and breathwork offers. The site is set up to generate and nurture leads through the two distinct lead magnets, supporting both sides of her work.

Katie's video testimonial
coming soon